10 minNoCode and product developmentHow does the spread of Nocode impact traditional product development practices Nate, born and raised in Savannah, GA, moved to Atlanta in...
12 minHow to get first 100 customersA case study for a memory storing app Rewind About 2 weeks ago a founder of Rewind reached out to me to ask if I can offer some ideas...
4 minHow do you build a buying personaThere are two ways to build a buying persona and choosing a wrong one might ruin your marketing campaign. Different Personas for B2B and...
2 minHow might we? Step 2 in defining the perfect solution for customer problemYou have defined your customer needs, you have put together your problem statement...Now what? How Might We Method (HMW) "How might we?"...
3 minPoint of View: the first step in creating the perfect solutionSo, you have run a whole set of customer interview sessions, extracted a whole bunch of data online — what do you do with all this stuff...
5 minQuestions to Ask During a Customer InterviewThe 5Why Method that will help you to ask the right questions and pinpoint customer pains, jobs-to-be-done and purchasing path during the...
